I LOVE this Old Spice ad. I am curious to see how it affects sales. Will men buy it for themselves or will their women buy it for them?
I was amazed how AXE sales rocketed when they positioned it as a babe-magnet. How gullible are people? Or maybe men are just an optimistic bunch, who hope body spray will get them laid.
I can’t wait to see if women fall for this, diamonds, abs, a yacht and a white steed…they did forget to throw in golden lab puppies, though.